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What You Missed in Big Data: A Connected Edge
December 11, 2015 Blog big data

This article was originally published by and can be viewed in full here

The analytics ecosystem shifted its attention to the broadband industry after Verizon Communications Inc. unveiled a new managed platform aimed at enabling organizations to process the vast quantities of data generated by connected devices more easily.

Verizon’s new platform attempts to exploit its comparable lead in telecommunications to the same effect, enabling organizations to manage their machine-generated data in the same place as the infrastructure through which that data flows.

The appeal of the integration extends beyond the limited industrial use cases on which GE is focusing its efforts to every connected device that falls within the carrier’s coverage area, a major strategic edge.

The $2 billion deal will provide the technology giant with valuable meteorological information that could help make its analytics services much more attractive in sectors such as agriculture and retail where weather trends have a tangible impact on the bottom line. However, unlocking access to the raw sensory measurements is only the first step towards gaining actionable insights that can help dealing with the elements more effectively.